Field Marketing Manager - Neurosurgery Medical Device

Company: Chronos Consulting
Location: Washington
Posted on: November 8, 2024

Job Description:

Field Marketing Manager - Neurosurgery Medical DeviceLocation: DC MetroOur client is a global leader in non-invasive image-guided neurosurgical treatments. They are looking for an outstanding Field Marketing Manager to be based in DC Metro.Critical Skills Required:Bachelor's degree in Marketing or Business a must, MBA is preferred.5+ years of experience in a marketing function with direct hospital, patient marketing and/or sales experience.Background in healthcare, pharma or medical devices a must.Strong interpersonal and relationship management skills.Ability to work collaboratively and independently in a cross-functional and team-oriented environment.Strong oral and written skills (both in groups and one-on-one interaction).Strong analytical skills and ability to deliver results with multiple and complex projects.60% nationwide travel required and mandatory.Responsibilities:Development and implementation of regional marketing strategies and programs, consistent with overall business objectives, to a high level of execution by partnering with regional sales teams, clinical application managers, and marketing. Responsible for market development activities including but not limited to product/brand awareness, regional media/PR opportunities, and events/meetings. Collaborate with customers to identify and implement programs to build program awareness among regional physicians and patients.Main objectives and activities: - Responsible for accelerating the adoption of key products in the region/geography assigned through market development, driving patient/physician awareness and education, enabling patient access. - Identify unique local market opportunities to increase therapy and product awareness including PR, patient advocacy or hospital marketing partnerships. - Evaluate and implement co-marketing programs (using approved guidelines). - Provide constant Voice of Customer feedback from sales and surgeon interactions on products as well as market opportunities. - Provide support on Sales calls and territory development.
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