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Data Scientist - Attribution

Company: VirtualVocations
Location: Arlington
Posted on: November 7, 2024

Job Description:

A company is looking for a Data Scientist - Attribution to lead their attribution efforts and analyze customer journeys across multiple channels.



Key Responsibilities

Develop and implement a multi-touch attribution framework to track customer journeys
Leverage mobile measurement tools like SKAdNetwork for accurate reporting of mobile installs
Manage marketing tags and tracking systems to ensure accurate data collection for attribution models


Required Qualifications

Bachelor's degree in Data Science, Mathematics, Statistics, Computer Science, or a related field
4+ years of experience with attribution models and mobile measurement in a data-driven environment
Strong proficiency in SQL and Python/R for data analysis
Familiarity with data visualization tools such as Tableau or Sigma
Understanding of UTM parameters and SKAdNetwork for mobile measurement

Keywords: VirtualVocations, Potomac , Data Scientist - Attribution, Other , Arlington, Maryland

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